TrafficGuard

Smart electronics retail store solutions built on Odoo

  • Web | Mobile support
  • Platform

    Web + Mobile support
  • Industry

    Consumer electronics retail
  • Country

    India
  • Service

    Retail ERP services

Odoo-powered smarter retail flow for electronic showroom

Turning electronic retail store complexity into a streamlined flow with our Odoo-based solution

The client is a mid-sized electronics retailer with a physical store offering products such as laptops, mobiles, home appliances, and accessories. Their sales rely heavily on in-store walk-ins, with plans to expand digitally to meet growing customer demands and trends in the electronics sector while managing a broad catalog with frequent model updates.

They also offer promotions and bundle offers. Moreover, keeping pricing, warranty details, and product availability updated manually was slowing down operations. With customer service and operational efficiency in focus, the client approached us for a modern POS and retail solution to simplify their workflow.

Client’s problem statement

Retail efficiency redefined with our Odoo-led approach

A mid-sized electronics retail company operating solely offline faced significant challenges in inventory management and customer service. With manual tracking systems, stock mismatches and order delays were frequent, which left customers frustrated and caused inefficiencies that hampered growth. The lack of digital presence further limited their ability to scale effectively.

Customer complaints were handled informally, and service follow-up was inconsistent. It resulted in poor customer satisfaction. The absence of system integration led to fragmented operations and made it difficult to manage sales, service, and inventory seamlessly. These persistent issues led them to explore Odoo as a comprehensive solution for streamlining operations and enhancing customer experience.

Challenges

  • The client’s sales and stock data were disconnected, it caused inaccurate inventory counts and confusion during order processing. Without automatic updates, stock levels often showed incorrect availability.

  • Inventory tracking was handled manually. Delays and human errors in stock records have become frequent. This made it difficult to maintain current stock levels, leading to issues like overstocking or missing items.

  • Customer complaints and support requests were managed through phone calls and in-store visits. It led to lost follow-ups, inconsistent service quality, and no record of past issues.

  • Repair activities were recorded manually in spreadsheets, lacking clear tracking of repair status, parts used, warranty details, and repair timelines. This caused confusion and delays in service management and billing.

  • Installation and maintenance tasks lacked organization, with no clear tracking of responsibilities or progress. This led to missed deadlines, poor communication, and inefficient task completion.

Solution

  • We integrated the Point of Sale (POS) system with the Inventory app and enabled automatic stock updates after every sale. This real-time synchronization eliminated discrepancies, ensured accurate inventory visibility, and improved order accuracy across the store’s operations.

  • We implemented Odoo’s Inventory module to provide real-time stock tracking and automatic updates after sales or repairs. This automation reduced manual errors, ensured timely stock visibility, and helped maintain optimal inventory levels efficiently.

  • We set up Odoo’s Helpdesk module to automatically convert emails into support tickets. Tickets are assigned, tracked by status, and prioritized, which creates a structured, traceable process that ensures timely and organized customer support without needing a website.

  • Using Odoo’s Repair module, repair orders were logged and assigned to technicians. It tracked spare parts, synced with Inventory for parts deduction, and linked with Invoicing for billing. This streamlined repair management and improved transparency.

  • We utilized Odoo’s Project module with Kanban views to manage tasks, assign ownership, and set deadlines. This enhanced team collaboration, improved task visibility, and ensured the timely execution of internal projects.

Features

Smart electronic store solution built on custom Odoo features

Smart POS checkout

Odoo POS allows fast barcode-based billing, supports multiple payments, and instantly loads product data, which is ideal for reducing queues and improving service during peak store hours.

Real-time inventory

Auto stock updates post-sale or repair, barcode support for each variant, warehouse transfers, and low-stock alerts make inventory tracking simple, accurate, and efficient.

Repair order system

Log repair requests, track part usage, generate invoices, and manage warranties. The repair module syncs with inventory and finance for seamless after-sales service.

Structured task planning

With Odoo Projects, internal tasks are managed via Kanban or Gantt views. Set deadlines, assign owners, and track progress for better accountability and team coordination.

Automated support desk

The Helpdesk module creates tickets directly from emails, tracks their resolution stages, and maintains a full-service history. It ensured organized and timely customer support.

Design

Designed a streamlined workflow from checkout to after sales services

Tools & Technologies

  • Python

  • PostgreSQL

  • Odoo 18

  • Razorpay

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